About

Integrating Social Media in the Workplace (ISMWP) is a leading platform and go
to blog for business professionals seeking insights, opinion and learning around
the world of social media marketing, online communications, conversational
marketing, digital marketing, public relations, community building and branding.

It is authored and edited by Scott Brand, a 25-year public relations,
marketing, and project management professional, who has successfully made the
transition to the Social Media world implementing and consulting businesses
trying to make sense of this ever changing industry.

Brand features and refers to real-life successful and marketing challenged Social Media programs to communicate salient points that businesses can convert into winning strategies for their companies.

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